Recent Web Site Designs

Google Priority Inbox

I just tried the Priority Inbox and I love it. I tell all my clients to abandon Outlook and to get Gmail. But you know old habits are hard to get rid off, anyway it will happen sooner or later.

Welcome to Priority Inbox! By automatically separating out your most important messages, Priority Inbox makes it easy for you to read and respond to the messages that matter.

Get through your email faster

sections Try reading and replying to the messages in the “Important and Unread” section first. Mark anything that requires follow-up with a star, then go through the “Everything Else” section. If you leave Priority Inbox, you can return to it by clicking the link next to Inbox on the side navigation of Gmail.

How it works

Gmail’s servers look at several types of information to identify the email that’s important to you, including who you email and chat with most, how often you email with these people, and which keywords appear frequently in the emails you read.

Train Priority Inbox

If Priority Inbox makes a mistake, you can use the Mark important Mark not important buttons to correctly mark a conversation as important or not important, and Priority Inbox will quickly learn what you care about most.

sections

And more…

  • Customize Priority Inbox: You can change what type of email you see in each section (like switching the “Important and Unread” section to just “Important”). Just click on the section headers or visit the Priority Inbox tab under Settings to customize.
  • Use filters to guarantee importance: If you want to be absolutely sure that some messages are always marked as important (like email from your boss), you can set up a filter and choose “Always mark it as important.”
  • Search by importance: If you want to see all the messages that have been marked as important, both read and unread, do a Gmail search for “is:important.”
  • Switching back to your old inbox: If Priority Inbox isn’t for you, you can easily switch back to your normal inbox by clicking “Inbox” on the left or hide Priority Inbox altogether from Gmail Settings.

Know your SEO

The rules of search engine optimization change and evolve. Google, Bing and Yahoo are constantly working towards delivering better search results. Here are some resources that will help you keep up with this field and help you achieve greater success in your marketing efforts.

  1. SEOmoz Blog – SEOmoz has become the gold standard for SEO information and how-to articles. Its team of contributors offers an article per day to help expand your SEO knowledge.
  2. Marketing Pilgrim – Andy Beal and his team of talented writers break search engine and internet marketing news and discuss major industry trends impacting marketers.
  3. Search Engine Land – This is one of the best search engine blogs for in-depth news and analysis of the search marketing industry.
  4. Search Engine Journal – From link building to the newest changes from Google, Search Engine Journal covers news and tactics related to the search engine marketing industry.
  5. Search Engine Roundtable – For detailed discussion and explanations of the fine details of search engine marketing, Search Engine Roundtable has you covered.
  6. SEO Book – For reviews of the newest SEO tools to analysis of search engine changes, check our SEO Book.
  7. ReelSEO – ReelSEO is a resource for marketers looking to learn more about online video’s impact on on search engine marketing.
  8. Yoast – Yoast is a how-to focused blog that covers tactics for improving SEO as well as user experience for your website.
  9. aimClear – The aimClear blog includes articles about a wide range of search marketing topics, including SEO and PPC.
  10. Biznology – This blog discusses many SEO-related issues but has recently focused on content marketing and its connection to SEO.
  11. Blue Glass Blog – The talented team over at Blue Glass discusses important industry issues as well as tools.
  12. CanuckSEO – Jim Rudnick provides tips and tricks for improving search engine optimization as well as other search engine marketing related topics.
  13. Daily SEO Tip – Are you a fan of sites that provide a tip per day? Then this might be the blog for you, offering tips and tricks to help support your search engine marketing strategies.
  14. Distilled Blog – The team at Distilled provides insights and musings about the intersection of search and social media.
  15. GeoLocalSEO – If local and mobile search is your interest, then the GeoLocalSEO blog is a resource you should check out for tips and tricks related to the local and mobile search industry.
  16. Google Webmaster Central Blog – When working in the search marketing industry, you must know what the search engines are doing. Google’s webmaster blog gives search marketers insights into the changes and updates to Google.
  17. Graywolf’s SEO Blog – Michael Gray shares SEO-related commentary and advice in his blog.
  18. Industrial Search Engine Marketing – If you are a B2B company looking for search engine marketing guidance, then this is a great resource for you.
  19. John Battelle’s Search Blog – A co-founder of Wired magazine and a search engine marketing pioneer, Battelle’s musings cover search and much more.
  20. Junta42 Blog – Content marketing is critical to SEO success. The team at Junta42 shares insights and tips for successful content marketing.
  21. Matt Cutts – Matt is Google’s most famous search engine engineer who shares his thoughts and insights on search engine optimization.
  22. Outspoken Media – This team of bloggers discusses all aspects of search engine marketing while providing tactical information and industry commentary.
  23. SEO Copywriting – Copy is a critical part of SEO success. This blog goes into more detail than most about the best practices of SEO copywriting.
  24. Search Engine Watch – This multi-author blog was reccomended by several readers and covers a wide variety of search marketing issues.

Read more: http://blog.hubspot.com/blog/tabid/6307/bid/6482/23-Awesome-SEO-Blogs-Everyone-Should-Read.aspx?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+HubSpot+%28HubSpot%29&utm_content=Google+Feedfetcher#ixzz0xiss3xMX

A blog in your E-commerce

A very good blog about the relationship between a blog and a shopping cart, that’s exactly what we do at Orange Snowman. And to take this a little further we can also have our shopping cart appear in multiple places. Facebook, My Space, Bloggeer, you website your blog. The shopping cart gets mirrored in many places, it’s very cool. Find out more by calling 772-497-6696.

The Benefits Of Incorporating A Blog Into Your E-commerce Web Development
Posted on : 25-12-2009 | By indexthis | http://www.webdesignlessons.com/

Seeing e-commerce websites out there that do not have blogs really puzzles me. One thing most people fail to acknowledge is that fierce competition exists in the online world. So gaining the victory over such competitions is the only key to have a successful business online. You should consider incorporating a blog into your e-commerce web design and development.
Why? This is essential for the following reason:
Blogs do not cost a dime and can be updated easily. An open source blog such as WordPress is totally free.
Blogs can be created in little time, say ten minutes. Filling up a blog with content is as simple as your A to Z. This allows for fresh updates and high search engine rankings for your site.
Most search engines are addicted to blogs. While this might seem easy, it really requires that you update your blog with fresh material.
A blog cannot be passed for an e-commerce site. Updating your e-commerce site’s content will increase its page rank. Nonetheless, blogs provide a great deal of benefits that are a rarity for most e-commerce stores.
The benefits derived from blogging are outlined below:
Blog directories that enjoy high page ranking about and your blog can easily pick a spot among the RSS. E-commerce websites cannot be listed in these directories as they are only meant for blogs.

Blogs also enable you use long chains of keywords for your business. A keyword such as “Bradley 20 X 45 azure pillar tent sleeps 5” will look odd and weird on an e-commerce site. You can however, post contents on a blog containing such a keyword, with a cross link to the e-commerce store. As you blog’s size increases, you will have lots of posted content that contains long chain keywords; and hence, increased traffic.
Finally, since your blog’s content were written when you were relaxed, they would sound more natural. This will kick your blog all the way to the search result list.
Give yourself a brand and get into discuss with your customers. Blogs already have an avenue for this; enabling you to build a relationship with them. Your blog content should contain information on your business, new products and services and other stuff that would capture the interest of your viewers.
Most blogs contain plug-ins that allows people to take polls. If you have a red-hot business issue, polls are good ways to their opinion. You would probably consider blogging in different facets of your online business and this will make you a professional in the area of e-commerce website design and development.
If your business involves the sales of computer, you should give their technical specifications, date of manufacture and perhaps, tips on how best to use the computers. This will push you into the spotlight.
The advantages outlined above can give you an edge in an online competitive world. You should not jump into blogging without first seeking the advice of a corporate web design consulting firm; remember it requires a lot of devoted efforts.

List your business with Google Maps

Orange Snowman can help your business connect local buyers to sellers. The google business listings in the maps section is one of the most effective means of exposure a business can use to target local consumers. There are a number of rules and guidelines that need to be followed in order for Google to display your listing. We handle your listing from beginning to end, and we guarantee that your ad will be displayed in Google.

Having a listing appear in the Google search results can be a critical component of your bottom line sales. That is why we have been working on Google listings since their inception. Our service is simple, we make sure that your listing is relevant and accurate. More importantly we make sure your listings follow and adhere to Google’s latest Quality Guidelines.

Your Content, Why Isn’t it Spreading?

Does this sound familiar? You’ve read the books, blogs like this one and attended the webinars/conferences. You get it. Online content is important. You understand we are entering a huge shift in marketing and promotion going from product pushers to trusted resources and that drive, creativity and passion count more than a big budget, especially with all the amazing tools available online.

Trusted resources like you create valuable, interesting, educational and/or entertaining content.

This might be in the form of a blog, web show, online magazine, webinar series, ebook and the list goes on.

So, you decide to hop on the content train for your business either by creating or curating the best content in your niche.

But it isn’t spreading. Nobody is commenting. Nothing is really happening. You start to get nervous. “Is this worth it?” you begin to ask yourself.

Why isn’t it spreading? Sort of like looking in the mirror and saying, “Is it me or is it you?”

Normally there isn’t just one answer and it isn’t black and white. Some things directly matter and others go a little bit deeper with more abstract, yet equally important ideas like trust and authority. But, everything adds up.

Here are a few reasons why your content is lonely and how to get back on the right track with a few hundred or thousand friends:

1. Bad Web Design

If you website looks stuck in 1997 with a construction guy digging and music playing or like a run of the mill template, there is a lack of credibility and trust. Do you share content from sites that you don’t trust?

I wish it wasn’t true, but looks matter. Think about first impressions. It is worth investing in a site that is functional and reflects your personality and brand.

2. Lacking Ease Of Sharing

The best content is like peanut butter, easily spreadable. Easily spreadable doesn’t mean that it takes a scholar to find how to share easily via social networks, email, etc.

Enabling your community, no matter how big or small to share with ease can make a huge difference.

Do you have one click sharing?

3. Product Focused Content

The best content isn’t about your product. The harsh reality is nobody cares about any of our products. People do care about interests, passions, hobbies, solving their problems, getting answer to key questions, learning etc.

For example, let’s pretend you sell dog food. A mistake is to make the content about the food. Meaning features and benefits.

The fix here is to focus on an interest or passion. People aren’t passionate about dog food. Instead, I bet there are plenty of people passionate about dogs. Training dogs, dog health, etc. A better play is for the content to focus on the bigger picture and not just the product.

4. Not-You Focused Content

Injecting personality, passion and quirks into your content? Always a good thing. Making it about you and how amazing you are. Yikes.

Make it about them, not you. It will do better. Trust me.

5. Lack Of Passion

If you aren’t passionate about your content, it will show and will hinder progress. Nobody spreads half-baked material. If you can’t get excited and pumped up about your content, how can you expect anyone else to be?

6. Unclear, Boring Or Ridiculously Long Titles

I get it. Don’t judge a book by its cover or a piece of content by its title. Fair enough. However, the reality of the matter is titles matter, a lot. They matter for search engines and humans. When you have 50 titles in front of you, which ones jump out? Why?

Spending time on titles is worth the time.

7. Oops, I Forgot My Marketing

We have all fell into this trap. You spend all the time creating the content and posting it and then no time is left topromote it. You can have the greatest content in the world, but if you don’t spend time marketing and promoting it, then it will be the loneliest, saddest, greatest most useful content in the world.

My recommendation, especially when getting rolling is to spend 80% of total “content time” marketing and promoting.

This means creating one-on-one connections on social media sites, expanding your network, digital schmoozing, perhaps hosting an event or meet up. Often the best online marketing happens offline.   Content plus connections equals success. You have to give to get.

One bonus fun fact: Time. Trust, influence, authority and community isn’t built with just one post or overnight. It takes blood, sweat and tears.  While the opportunity to create has been democratized, that means you have to work hard to stick out. Keep at it, experiment, refine brick by brick, click by click, over time you might be the ruler of the next content empire.

What has been your experience? What would you add to the list?

This was a guest post by David Siteman Garland. Garland is the Founder of The Rise To The Top, The #1 Non-Boring Resource For Building Your Business Smarter, Faster, Cheaper.

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