A responsive website with goals in mind
The tips above should get you steered in the right direction in the event you are considering doing the web design work for your site on your own. Even if you end up hiring somebody else, you can request that they confirm their web design to the tips that have been presented to you here so that it increases the likelihood that your website will make sales. Web design basically comes down to knowing what has to be done, implementing it, testing the design and then revising your blog or website based on whatever results you obtain.
So rather than having a background that is hard on the eyes or big, gaudy banners, your website needs to be created in such a way that it has a specific intent. It should be easy on the eyes and not try to be too glamorous. When your website appears to be professionally designed, even if do your own work, it will inspire your visitors to be confident in your site and business, and they will be more likely to take action such as buying a product or signing up for something. Finally, fast loading pages need to be incorporated into your web design. Although this mainly involves HTML, you do need to limit the size and number of graphics you use, so that your site will load as quickly as possible. Having a site that loads fast will make it much less likely that visitors will click away, and there will be a higher chance that you will make sales on the service or product you have for sale.