Brand Positioning Statement helps define

What your organization stands for?
Who are our clients? 
How do we want at work?
How we should sound to others?
How do clients feel when we do a good job?
What impact our work has on others?

Brand Positioning Statement text me if you need help

federico sandoval utah desert
Brand Positioning Statement 5

This is a printed version of this form, use it if you find it useful.

List of powerful words

To help you in the process of discovery, we have organized and collected a list of insightful words, but you can come up with your own. We encourage you to have a notepad handy.

Brand Positioning Statement 6

Begging
Crave
Decadent
Delirious
Fantasy
Forbidden
Irresistible
Naked
Provocative
Seductive
Sexy
Sinful
Tantalizing
Satisfy

Completely
Copy
Detailed
Essential
Impenetrable
Meticulous
Overcome
Painstaking
Practical
Recreate
Replicate
Relentless
Ultimate
Master
Perfect
Super
Create
Step-by-Step
Best
Truly
Packed
Extremely
Deep
Better

Bold
Exciting
Fascinating
Intriguing
Riveting
Tempting
Thrilling
Transform

Admit
Breaking
Confess
Confession
Divulge
Elite
Emerging
First
Hidden
Insider
Little-known
New
Popular
Priceless
Rare
Release
Reveal
Secret
Sly
Sneak-Peek
Sneaky
Special
Stealthy
Trend
Truth
Unadulterated
Unconventional
Uncovered
Undercover
Underused
Unique
Unseen
Untapped
Worst

Gargantuan
Gigantic
Huge
Intense
Massive
Gripping
Goddamn
Seriously

Heartwarming
Inspiring
Profound
Zen
Alive
Light
Healthy

Funniest
Hilarious
Laugh
Ridiculous

Guilt
Guilt-free
Indulgent
Obsessed
Ravenous
Lazy

Amp
Blast
Ignite
Jumpstart
Kickstart
Launch
Quick-start
Speedy
Supercharge
Turbocharge
Smuggle

Begging
Crave
Decadent
Delirious
Fantasy
Forbidden
Irresistible
Naked
Provocative
Seductive
Sexy
Sinful
Tantalizing
Satisfy

Captivate
Genius
Memorable
Undeniable
Unforgettable
Unpopular
Impressive
Embarrassing

Alluring
Amazing
Astonishing
Astounding
Awesome
Badass
Bomb
Brilliant
Catapult
Charming
Defying
Delicious
Delightful
Dreamy
Epic
Explosive
Exquisite
Greatness
Heavenly
Incredible
Jaw-dropping
Kickass
Legendary
Mesmerizing
Mouth-watering
Nail
Spellbinding
Sublime
Triumph
Unbelievable
Unleashed
Polarizing
Dominate

Challenge
Discover
Extraordinary
Hack
Latest
Life-changing
Magic
Miracle
New
Remarkable
Revolutionary
Sensational
Shocking
Spoiler
Startling
Suddenly
Surprising
Unexpected
Strange
Weird
Odd
Unusual

Expensive
Glamorous
Luxurious

Absurd
Achieve
Awkward
Blunder
Clueless
Cringeworthy
Dumb
Fail
Fail-Proof
Failure
Faux Pas
Fool
Foolish
Idiot
Lame
Last
Mediocre
Mistake
Obvious
Pitiful
Reject
Rookie
Ruin
Senseless
Shameful
Silly
Stupid
Success
Threaten
Triggers
Unknowingly
Useless
Waste

Alarming
Crushing
Dead
Deceptive
Devastating
Excruciating
Exposed
Heartbreaking
Sadly
Shaming
Suffer
Avoid
Demoralizing
Problem

Accuse
Assault
Beware
Broke
Catastrophe
Caution
Cheat
Dangerous
Diagnosed
Dirty
Emergency
Ethical
Exactly
Fierce
Hoax
Horror
Jeopardy
Lifetime
Protect
Provoke
Punch
Recession-Proof
Sacred
Safe
Scam
Scared
Shaking
Signs
Survive
Terrifying
Unstoppable
Belong
Promise
Stop

Agonizing
Apocalypse
Armageddon
Battle
Corrupt
Crazy
Deadly
Disgusting
Fight
Frenzy
Hate
Insane
Lunatic
Menacing
Painful
Poison
Rowdy
Sabotaging
Savage
Sins
Struggle
Treacherous
Uncontrollable
Vicious
Violent
Weak
Wild
Dying
Horrifying
Attack
Traumatized
Insult
Horribly
Hell

Begging
Crave
Decadent
Delirious
Fantasy
Forbidden
Irresistible
Naked
Provocative
Seductive
Sexy
Sinful
Tantalizing
Satisfy

What makes you get up in the morning?

What do you stand for? What is your mission? Answering a few questions honestly can take your organization from run-of-the mill, to memorable and engaging. Orange Snowman can help you define your brand, once this is establish your whole team has to assume and act upon these principles, it becomes your constitution. A brand positioning statement is not static, you may find that their are other qualities you want to adapt or even drop as you go through a process of self discovery.

What makes you get up in the morning? Are you driven by a vision or perhaps is just ambition? A vision is like the wind beneath your wings. Ambition is the rat race, even if you win it, at the end you become a rat.

Here is an example, if you are telling me that you want your business to be exclusive, for affluent folks, then you don’t create discount coupons or highly discounted specials, people will sense you are not what you say you are. Another example, when you go to Home-Depot, they could have marble floors and valet parking, but that is not what their brand stands for, it’s about being efficient and self reliable. 

Orange Snowman's brand positioning statement

Orange Snowman’s mission is to co-create websites and marketing materials that engage, connect, and convert. We like to work with generous, enthusiastic clients in a mentoring environment where no one is afraid of expressing their ideas. Our goal is to align the thoughts of the designer and the client towards satisfying the needs of the customer. We strive to be original because when we are true to ourselves, we feel good about the work we do and the lives we live.