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Watersports Website Redesign & On-Page Optimization

Watersports Website Redesign

Table of Contents

water sports re-design website

Re-design Goals

We are to re-design the site and to optimize it

  1. clean cool re-design
  2. google reviews incorporation
  3. update on-page SEO
  4. add a blog
  5. update content

Establishing goals and seeing what works

We like to start each project by looking at what is and what is not working on a website. What pages are drawing traffic and what keywords are the most popular ones.

top traffic pages for watersports website
top traffic pages for watersports website

Click here to see the full list of keywords you rank for

We will refine our recommendations as we go along and continue our research.

As of 2/24/2020 Our top 10 keywords to develop content around are:

  1. jet skiing rental near me
  2. jet skis for rent
  3. rent a boat near me
  4. boat rent near me
  5. boating rentals near me
  6. rent jet ski near me
  7. jet skiing rentals near me
  8. boat rental
  9. water sports
  10. hydro biking

On-page Optimization for Water Sports Website

Watersports Website Redesign & On-Page Optimization 3

Not much to import, but we incorporated what was there and turned off the inferior SEO plugins.

Let us know a few things about your site

Not much to import, but we incorporated what was there and turned off the inferior SEO plugins.

Had problems getting search console to link due primarily to the terrible Name Registrar chosen by the client (Nanecheap). A great alternative was to activate the Google Site Kit.

Now we look at how we stand by running an SEO Analysis of the entire website. Once we do this we will see what areas need immediate attention, and we will proceed to create a list of things-to-do.

  1. Some images on your page have no alt
  2. Your Site Tagline is set to the default value Just another WordPress site.
  3. There are 14 Pages, 2 Posts with no focus keyword set.
  4. Performance-related warnings
  5. Social SEO connections

From this, our first report, I can tell that the site is a bit slow, so may first reaction is to make the images lighter.

From this, our first report, I can tell that the site is a bit slow, so may first reaction is to make the images lighter.

Top SEO Issues, Low Word Count


WHAT IS THIS?

Without enough text on a page, Google will have trouble understanding what the content is about.

If Google doesn’t know what the content is about, it won’t be able to rank your content for the search terms you are targeting.

By adding more text, you are telling Google’s crawlers, and your end users, more about what it is you have to offer. Anything less than a few hundred words is considered thin content and will be nearly impossible to rank.

HOW DO I FIX IT?
Add more content to your page so that it isn’t considered thin content and has a better chance of ranking. In general the average web page that ranks on page 1 of Google contains 2200 words.

  1. https://saltyswatersports.com/about-us-2/
  2. https://saltyswatersports.com/blog/
  3. https://saltyswatersports.com/boat-rental/
  4. https://saltyswatersports.com/kayak-rentals-fort-pierce-fl/
  5. https://saltyswatersports.com/schedule-your-visit/

 

 

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