Florida Website Designers Orange Snowman

Websites are one of the most important marketing tools in modern businesses. They allow businesses to generate leads and increase sales. The success of a website also relies on its design, usability, and the amount of content it provides. Orange Snowman can help you bring these together by creating an engaging site with rich content. If you are tired of struggling to come up with an original site, call us! We can help you craft a design that will stand out from the crowd. If you are looking for more comprehensive services, we can give your website an SEO boost and provide local marketing options.

ORANGE SNOWMAN Website Design

At Orange Snowman, we create websites that look good, and also rank high in search engine results. We transform websites from liabilities to assets.

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Orange Snowman has been a WordPress & Elementor expert since its inception. Elementor is a disruptive WordPress website builder that has taken the design industry by storm. Built on the most powerful content management system, which is WordPress. Besides having the most universal platform. Other platforms such as Wix or Godaddy allow you for limited ownership of your website, that is why it is important that you resist the temptation of taking these cheap alternatives.

On-page SEO increases your website’s usability

When you try to make your website an easier place for search engines to navigate, you’ll actually also make it more navigable for many users visiting. A major part of search engine optimization is reorganizing the architecture of the site and it’s page links so that the overall website proves easier to both find and then navigate. That makes it simpler for a search engine to crawl your site at first and then find all its pages, but it also simplifies things for users wanting to find any information on your site too.

on-page SEO website optimization

Amplify your brand awareness

Since you get substantial more impressions from a top positioned ranking, you can instill consumer trust just from being on the first page. Companies that land on the first page are often seen as being more reliable and reputable. The more you can get your pages and content ranking highly, the often your brand is going to be seen and seen as a quality option.

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Short & Sweet URLs

One of your first steps to take with on-page SEO is keeping your URLs short. Google has stated in past posts that the first 3 to 5 words in the URL are the most important. You want to avoid overly long and ugly URLs. This can be accomplished by going to your settings and changing the permalinks.

on-page optimization title meta tag

Keywords & titles

One of the most important on-page SEO factors is your title tag. Your title tag is the first clue visitors and search engines get about your site. It is important to add relevant keywords to the beginning of the title. These keywords at the beginning of the title will carry more weight in the search engine rankings.

on-page optimization url anatomy

Your Website & Multimedia​

Make no mistake about it, the text is the lifeblood of search engines. Without textual content on your site, there would be very little content for the search engines to crawl. However, you must consider the needs of your visitors as well. Adding pictures, videos, and infographics will help reduce the bounce rate from your site. In fact, it will help raise the time a user spends on your site. Both of these factors have been shown to increase rankings in the search engines.

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Climbing to the top with on-page optimization​

Building a website is one thing, getting it to rank is something else. It seems that every day, Google is rolling out a new algorithm. Trying to stay ahead of Penguin and Panda updates has become a full-time job. However, if you want to rank in the search engines, you need to abide by their rules. One of the most important factors to ranking is having perfect on-page optimization. This article is designed to quickly show you the steps you need to take to rank in the search engines.

on-page optimization headlines & tags

Outbound links from your website​

There was a time not too long ago that webmasters were afraid to add any other links to their pages. In fact, most of the links on web pages were affiliate links. However, with the recent algorithm changes, outbound links are a very good thing to have. Relevant outbound links help search engines to discover what your site is about. They also show the search engines that you are linking out to good quality information.

SEO Writing Tips The H1 tag is increasingly important. However, it is used in excess of many pages. The only thing, the H1 tag should be wrapped around, is the blog post title. If you are using a CMS like WordPress this will be done automatically. Of course, there are exceptions to the rule, and several themes overwrite this. In that case, you will need to work with the coding of the theme. Optimize Your Website's Loading Time With more people getting onto mobile devices and tablets, loading speed has become increasingly more important. Google has stated that page loading speed is factored into the site's ranking position. Compressing images, faster hosting, and using a CDN is a quick fix to improve your site's speed. Studies have shown that visitors of a site that takes longer than four seconds to load will bounce. You can easily check your site's loading speed at GTMetrix.com. Incorporate social media to your website Depending on the type of site you own social sharing buttons can greatly increase your rank. Search engines have begun to incorporate social signals when considering where to place a site in the search engine rankings. Share buttons can also help get links to your site and more visitors, which do help to increase your rank.  Update your website on a regular basis If you are trying to rank for highly competitive words, it is best to create longer blog posts. A 1200-word blog post has been shown to rank better than shorter ones for highly competitive terms. This may be in part to the addition of LSI keywords. LSI keywords are synonyms that Google can pick up on, and determine a relevancy. In addition, these LSI keywords will help bring in additional traffic to the site. Add quality content to your website When publishing content your primary objective must be to the user. Visitors are not going to stay long on a site that generates garbage content. So always write for the visitor and not the search engines. So how then does a search engine know what is quality content? Search engines can pick up on repeat visitors, time on site, and even how many times the site has been bookmarked. Creating a link campaign for your website In the past, when you wanted to rank a site in the search engines, you needed thousands of backlinks. While that aspect of rank in search engines has been eliminated, links are still important. However, it is internal linking that the search engines tend to look at now. You should always be looking at ways to link your relevant posts together. This helps your visitors find related information and makes it easier for search engines to crawl the site. Optimize your H2 and H3 tags The H2 and H3 tags have waned in importance over the years. It is best to try to include your keyword in one of these tags. However, these subheadings, just make your content easier to read. Which will greatly help your visitor and keep them on the site longer? Image optimization Having images on your sites is important to keep your visitors entertained. It is important to realize, though that search engines cannot read those images. That is why it is imperative to optimize these images so the search engines can see it. With that being said, image traffic is pretty worthless. You'll typically see higher bounce rates and few if any conversions. Regardless, make sure you add your keyword to the filename and as part of the alt text. These are your basic tips to help you get started with on-page optimization. Realize that the search engines are always changing and evolving. So it is important to stay informed and always be prepared to optimize your site. anchored text

SEO Writing Tips

The H1 tag is increasingly important. However, it is used in excess of many pages. The only thing, the H1 tag should be wrapped around, is the blog post title. If you are using a CMS like WordPress this will be done automatically. Of course, there are exceptions to the rule, and several themes overwrite this. In that case, you will need to work with the coding of the theme.

SEO Writing Tips The H1 tag is increasingly important. However, it is used in excess of many pages. The only thing, the H1 tag should be wrapped around, is the blog post title. If you are using a CMS like WordPress this will be done automatically. Of course, there are exceptions to the rule, and several themes overwrite this. In that case, you will need to work with the coding of the theme. Optimize Your Website's Loading Time With more people getting onto mobile devices and tablets, loading speed has become increasingly more important. Google has stated that page loading speed is factored into the site's ranking position. Compressing images, faster hosting, and using a CDN is a quick fix to improve your site's speed. Studies have shown that visitors of a site that takes longer than four seconds to load will bounce. You can easily check your site's loading speed at GTMetrix.com. Incorporate social media to your website Depending on the type of site you own social sharing buttons can greatly increase your rank. Search engines have begun to incorporate social signals when considering where to place a site in the search engine rankings. Share buttons can also help get links to your site and more visitors, which do help to increase your rank.  Update your website on a regular basis If you are trying to rank for highly competitive words, it is best to create longer blog posts. A 1200-word blog post has been shown to rank better than shorter ones for highly competitive terms. This may be in part to the addition of LSI keywords. LSI keywords are synonyms that Google can pick up on, and determine a relevancy. In addition, these LSI keywords will help bring in additional traffic to the site. Add quality content to your website When publishing content your primary objective must be to the user. Visitors are not going to stay long on a site that generates garbage content. So always write for the visitor and not the search engines. So how then does a search engine know what is quality content? Search engines can pick up on repeat visitors, time on site, and even how many times the site has been bookmarked. Creating a link campaign for your website In the past, when you wanted to rank a site in the search engines, you needed thousands of backlinks. While that aspect of rank in search engines has been eliminated, links are still important. However, it is internal linking that the search engines tend to look at now. You should always be looking at ways to link your relevant posts together. This helps your visitors find related information and makes it easier for search engines to crawl the site. Optimize your H2 and H3 tags The H2 and H3 tags have waned in importance over the years. It is best to try to include your keyword in one of these tags. However, these subheadings, just make your content easier to read. Which will greatly help your visitor and keep them on the site longer? Image optimization Having images on your sites is important to keep your visitors entertained. It is important to realize, though that search engines cannot read those images. That is why it is imperative to optimize these images so the search engines can see it. With that being said, image traffic is pretty worthless. You'll typically see higher bounce rates and few if any conversions. Regardless, make sure you add your keyword to the filename and as part of the alt text. These are your basic tips to help you get started with on-page optimization. Realize that the search engines are always changing and evolving. So it is important to stay informed and always be prepared to optimize your site. keyword density

Optimize Your Website’s Loading Time

With more people getting onto mobile devices and tablets, loading speed has become increasingly more important. Google has stated that page loading speed is factored into the site’s ranking position. Compressing images, faster hosting, and using a CDN is a quick fix to improve your site’s speed. Studies have shown that visitors of a site that takes longer than four seconds to load will bounce.

SEO Writing Tips The H1 tag is increasingly important. However, it is used in excess of many pages. The only thing, the H1 tag should be wrapped around, is the blog post title. If you are using a CMS like WordPress this will be done automatically. Of course, there are exceptions to the rule, and several themes overwrite this. In that case, you will need to work with the coding of the theme. Optimize Your Website's Loading Time With more people getting onto mobile devices and tablets, loading speed has become increasingly more important. Google has stated that page loading speed is factored into the site's ranking position. Compressing images, faster hosting, and using a CDN is a quick fix to improve your site's speed. Studies have shown that visitors of a site that takes longer than four seconds to load will bounce. You can easily check your site's loading speed at GTMetrix.com. Incorporate social media to your website Depending on the type of site you own social sharing buttons can greatly increase your rank. Search engines have begun to incorporate social signals when considering where to place a site in the search engine rankings. Share buttons can also help get links to your site and more visitors, which do help to increase your rank.  Update your website on a regular basis If you are trying to rank for highly competitive words, it is best to create longer blog posts. A 1200-word blog post has been shown to rank better than shorter ones for highly competitive terms. This may be in part to the addition of LSI keywords. LSI keywords are synonyms that Google can pick up on, and determine a relevancy. In addition, these LSI keywords will help bring in additional traffic to the site. Add quality content to your website When publishing content your primary objective must be to the user. Visitors are not going to stay long on a site that generates garbage content. So always write for the visitor and not the search engines. So how then does a search engine know what is quality content? Search engines can pick up on repeat visitors, time on site, and even how many times the site has been bookmarked. Creating a link campaign for your website In the past, when you wanted to rank a site in the search engines, you needed thousands of backlinks. While that aspect of rank in search engines has been eliminated, links are still important. However, it is internal linking that the search engines tend to look at now. You should always be looking at ways to link your relevant posts together. This helps your visitors find related information and makes it easier for search engines to crawl the site. Optimize your H2 and H3 tags The H2 and H3 tags have waned in importance over the years. It is best to try to include your keyword in one of these tags. However, these subheadings, just make your content easier to read. Which will greatly help your visitor and keep them on the site longer? Image optimization Having images on your sites is important to keep your visitors entertained. It is important to realize, though that search engines cannot read those images. That is why it is imperative to optimize these images so the search engines can see it. With that being said, image traffic is pretty worthless. You'll typically see higher bounce rates and few if any conversions. Regardless, make sure you add your keyword to the filename and as part of the alt text. These are your basic tips to help you get started with on-page optimization. Realize that the search engines are always changing and evolving. So it is important to stay informed and always be prepared to optimize your site. image optimization

Incorporate social media to your website

Depending on the type of site you own, social sharing buttons can greatly increase your rank. Search engines have begun to incorporate social signals when considering where to place a site in the search engine rankings. Share buttons can also help get links to your site and more visitors, which do help to increase your rank. 

favicon Add quality content to your website When publishing content your primary objective must be to the user. Visitors are not going to stay long on a site that generates garbage content. So always write for the visitor and not the search engines. So how then does a search engine know what is quality content? Search engines can pick up on repeat visitors, time on site, and even how many times the site has been bookmarked. Creating a link campaign for your website In the past, when you wanted to rank a site in the search engines, you needed thousands of backlinks. While that aspect of rank in search engines has been eliminated, links are still important. However, it is internal linking that the search engines tend to look at now. You should always be looking at ways to link your relevant posts together. This helps your visitors find related information and makes it easier for search engines to crawl the site. Optimize your H2 and H3 tags The H2 and H3 tags have waned in importance over the years. It is best to try to include your keyword in one of these tags. However, these subheadings, just make your content easier to read. Which will greatly help your visitor and keep them on the site longer? Image optimization Having images on your sites is important to keep your visitors entertained. It is important to realize, though that search engines cannot read those images. That is why it is imperative to optimize these images so the search engines can see it. With that being said, image traffic is pretty worthless. You’ll typically see higher bounce rates and few if any conversions. Regardless, make sure you add your keyword to the filename and as part of the alt text. These are your basic tips to help you get started with on-page optimization. Realize that the search engines are always changing and evolving. So it is important to stay informed and always be prepared to optimize your site.

Update your website on a regular basis

If you are trying to rank for highly competitive words, it is best to create longer blog posts. A 1200-word blog post has been shown to rank better than shorter ones for highly competitive terms. This may be in part to the addition of LSI keywords. LSI keywords are synonyms that Google can pick up on, and determine a relevancy. In addition, these LSI keywords will help bring in additional traffic to the site.

SEo grade Add quality content to your website When publishing content your primary objective must be to the user. Visitors are not going to stay long on a site that generates garbage content. So always write for the visitor and not the search engines. So how then does a search engine know what is quality content? Search engines can pick up on repeat visitors, time on site, and even how many times the site has been bookmarked. Creating a link campaign for your website In the past, when you wanted to rank a site in the search engines, you needed thousands of backlinks. While that aspect of rank in search engines has been eliminated, links are still important. However, it is internal linking that the search engines tend to look at now. You should always be looking at ways to link your relevant posts together. This helps your visitors find related information and makes it easier for search engines to crawl the site. Optimize your H2 and H3 tags The H2 and H3 tags have waned in importance over the years. It is best to try to include your keyword in one of these tags. However, these subheadings, just make your content easier to read. Which will greatly help your visitor and keep them on the site longer? Image optimization Having images on your sites is important to keep your visitors entertained. It is important to realize, though that search engines cannot read those images. That is why it is imperative to optimize these images so the search engines can see it. With that being said, image traffic is pretty worthless. You’ll typically see higher bounce rates and few if any conversions. Regardless, make sure you add your keyword to the filename and as part of the alt text. These are your basic tips to help you get started with on-page optimization. Realize that the search engines are always changing and evolving. So it is important to stay informed and always be prepared to optimize your site.

Add quality content to your website

When publishing content, your primary objective must be to the user. Visitors are not going to stay long on a site that generates garbage content. So always write for the visitor and not the search engines. So how then does a search engine know what is quality content? Search engines can pick up on repeat visitors, time on site, and even how many times the site has been bookmarked.

Creating a link campaign for your website

In the past, when you wanted to rank a site in the search engines, you needed thousands of backlinks. While that aspect of rank in search engines has been eliminated, links are still important. However, it is internal linking that the search engines tend to look at now. You should always be looking at ways to link your relevant posts together. This helps your visitors find related information and makes it easier for search engines to crawl the site.

Optimize your H2 and H3 tags

The H2 and H3 tags have waned in importance over the years. It is best to try to include your keyword in one of these tags. However, these subheadings, just make your content easier to read. Which will greatly help your visitor and keep them on the site longer?

Image optimization

Having images on your sites is important to keep your visitors entertained. It is important to realize, though, that search engines cannot read those images. That is why it is imperative to optimize these images, so the search engines can see it. With that being said, image traffic is pretty worthless. You’ll typically see higher bounce rates and few if any conversions. Regardless, make sure you add your keyword to the filename and as part of the alt text. These are your basic tips to help you get started with on-page optimization. Realize that the search engines are always changing and evolving. So it is important to stay informed and always be prepared to optimize your site.

User-friendly

A website should have a simple interface that makes it easy for visitors to navigate effortlessly. Potential customers should understand what your website is about instantly. 

Attractive

When designing a website, you should ask yourself; what’s the first thing visitors will see when they visit your website? Or what would you like to see when you visit a website? Therefore, regardless of the purpose of your website, the visual experience should be appealing, inviting, and attractive. Therefore, when choosing a website designer, you should have this in mind.

Clear

If you’re running an informational website, everything should be clearly stated. The messaging should be clear and concise. The visuals and the content should blend together perfectly to make the user experience amazing. The content should be clear and to the point. If you’re promoting a new product, avoid any ambiguous content that might turn visitors away.

WordPress is similar to your skeleton in that it gives your website structure. A WordPress site holds and organizes all of your content in an easy-to-find and edit space. A WordPress theme is similar to your clothes. You get to pick and choose different themes to change how your website looks. These come in different colors and have different design elements that can be customized to give your website a unique, individualized look. You should not change your website’s theme as often as you change clothes; however, updating your theme every 2 to 3 years will keep your website from appearing outdated. Creating or installing a new WordPress theme will instantly update your website without needing to reorganize your entire website.

We believe that WordPress is great for most of our clients for the following reasons:

* WordPress is open source which means that it is free and offers a large pool of talented people who maintain the software’s codes.

* It is so simple to use that even those with limited computer experience can use it. Once our clients watch our training videos, they will understand how easy it is to use and edit their website content. This gives our customers an edge over those who do not understand the full functionality of WordPress.

* WordPress is flexible. Flexibility is considered one of the strongest advantages of WordPress. We have been unable to locate a single website that did not work with WordPress. There are thousands of ways you can expand the features of WordPress. This means that we are able to handle anything our clients have asked of us.

* WordPress can create thousands of different designs, which means each website will be as unique as you are. If you can imagine it, we can do it using WordPress.

Although there are many other benefits, these are the top benefits that our clients get from a WP website. If you would like more information on how WordPress can help your business, give us a call today. We would be happy to discuss how we can help you create an amazing website.

A WordPress site holds and organizes all of your content in an easy to find and edit space. WordPress them, is similar to your clothes. You get to pick and choose different themes to change how your website looks. These come in different colors and have different design elements that can be customized to give your website a unique, individualized look.

You should not change your website’s theme as often as you change clothes; however, updating your theme every 2 to 3 years will keep your website from appearing outdated. Creating or installing a new WordPress theme will instantly update your website without needing to reorganize your entire website. There are three different types of WordPress themes – free, purchased themes (typically under $100) and custom themes. Continue reading to learn more about the differences in each type of theme.

Why do we feel WP is the best Content Management System?

WP is open source which means that it is free and offers a large pool of talented people who maintain the software’s codes.
It is so simple to use that even those with limited computer experience can use it. Once our clients watch our training videos, they will understand how easy it is to use and edit their website content.
WP is flexible. Flexibility is considered one of the strongest advantages of WordPress. We have been unable to locate a single website that did not work with WP. There are thousands of ways you can expand the features of WordPress. This means that we are able to handle anything our clients have asked of us.
WP can create thousands of different designs, which means each website will be as unique as you are. If you can imagine it, we can do it using WP. Although there are many other benefits, these are the top benefits that our clients get from a WP website. If you would like more information on how WordPress can help your business, give us a call today. We would be happy to discuss how we can help you create an amazing website.

WordPress is the website publishing standard

We will begin creating a custom theme by taking a look at your current website as well as any printed material you are currently using. This will help us better understand your needs. After this, we will ask you to fill out a survey to help us determine what you are looking for in a new design, including what you would like your website to achieve. We will create two or more homepage designs to choose from and will offer you two rounds of edits for your chosen design to ensure you are happy with the final results. If you want to have a few of your other key pages redesigned, we will help you identify your key pages and proved a unique design for each page. Again, you will receive two rounds of edits where you can request any changes that you feel are necessary. Once these designs have been finalized, we will create a unique and custom theme for your website.

What is a WordPress plugin?

Plugins are resources or tools that can be used for getting a certain job done. None of us are born holding a smartphone in our hand. However, we have discovered that having one can make us more productive. The same thing is true with WordPress and plugins. You can easily install plugins to provide WordPress with some added and special functionality that you don’t get with it directly from the box. For instance, although WordPress is designed to be SEO friendly, it does not come with specialized SEO features that enable you to set descriptions and keywords up for every page. However, you can install an SEO plugin that will add this functionality. A plugin that allows you to add a slider to your website’s homepage is another example. This functionality doesn’t come with WordPress right from the box, so this ability is added by the plugin. Plugins are very useful tools that make it possible for you to customize your website to do whatever it is you want it to. No more and no less. If every imaginable function came with WordPress out of the box, the code would be so heavy and bloated that your website would run very slowly. Using plugins helps to ensure that you only get what you need.

Just like you can put down your smartphone when you don’t need it, you can also uninstall a plugin if it isn’t useful anymore. You can have an unlimited number of plugins on a WordPress site, however, we recommend that you have a maximum of 20. That is because we have found that a website’s speed starts to significantly decrease whenever you use more than 20 plugins, and many times some of those plugins aren’t really being used and can simply be uninstalled rather easily. If you think your website is running too slowly, it may be due to some of the plugins you are using. We will be very happy to check out the plugins you are using to determine which ones might be negatively affecting the speed of your website and recommend how to fix this problem.

Purchased vs. Custom Theme?

Some businesses have an unlimited budget; however, most people do have a limited budget. Purchased themes allow you to save money without sacrificing on style. You can compare shopping for themes for shopping for clothing. For example, you can save money on your clothing by purchasing inexpensive clothing; however, it will not last as long or look as good as expensive clothing. Themes are the same way.

Custom themes are like tailored clothing that fits you perfectly. Custom themes are created to provide your website with a unique, one of a kind look, specially designed for your business.

There are many free WordPress themes; however, we do recommend purchasing one from a developer who has a high rating to ensure you receive a quality product. These themes allow you to get a long-lasting theme that looks amazing and makes your website superior. However, if you want a custom look and are willing to pay for it, then you should definitely spend the money. Passion8 and Peachtree Catering are awesome examples of a couple of custom themes that we have created in the past.

No matter which type of theme you decide to use, we will help you with every decision you must make. We will explain how each decision may affect your bottom line and your business. We can begin with a purchased them and then customize it so it looks unique or we can create a custom theme for your business. The flexibility of WordPress and the numerous options are just a couple of reasons why we love WordPress.

How Do I Purchase and Get a Theme Customized?
If you decide to save money and purchase a theme, we will talk to you to determine if the theme will work for your brand and content. Here is how we can help you choose the best WordPress theme for your website:

* We look at your current website and evaluate it. We also ask to see any printed material that you use to help us better understand your business, your website content and your brand.

* We ask you to fill out a questionnaire which will help us determine what you are looking for on your new website and the look you want.

* We offer you 3 to 5 different premium themes and ask you to evaluate each one and tell us what you like and what you don’t like. Then, we will help you determine the best theme to purchase.

* We will then purchase your chosen theme and install it on a test server.

The next steps depend on whether you want to spend extra money to have one of our designers make customized changes to your theme or whether you would rather save money and stick to your chosen theme.

How is a WP custom theme Created?

We will begin creating a custom theme by taking a look at your current website as well as any printed material you are currently using. This will help us better understand your needs.

After this, we will ask you to fill out a survey to help us determine what you are looking for in a new design, including what you would like your website to achieve. We will create two or more home page designs to choose from and will offer you two rounds of edits for your chosen design to ensure you are happy with the final results.

If you want to have a few of your other key pages redesigned, we will help you identify your key pages and proved a unique design for each page. Again, you will receive two rounds of edits where you can request any changes that you feel are necessary.

Once these designs have been finalized, we will create a unique and custom theme for your website. During this phase, you will get an opportunity for two more design changes. Once everything is agreed upon, your content will be inserted in the new theme and you will be given a final chance to make any changes before your site goes live.

Do you need a Designer to Create a Custom Theme?

* The designer will create at least two different home page designs for you to choose from. Then there will be two rounds of edits to help ensure the final design is exactly what you are looking for.

* If you would like your website further personalized, we can design additional pages at an extra cost. We will identify your key pages and provide a separate design for each page. Then, we will do two rounds of editing to ensure that the finalized design on these pages is to your liking.

* Once the designs have been finalized, we will take these designs and begin making changes to the theme to create your ideal website. Once these changes are made on your website, you and the designer will have two more edits to make any changes.

* After the content is inserted into your website, you will have one final chance to make sure everything looks great. If there are any issues, ask for those final changes now.

* Finally, your website is ready to go live.

If on the other hand, you decide to save money and not use one of our designers, the following steps will take place.

* We will make any font and color changes to ensure they reflect your branding. We will upload your logo and make any changes that we feel are necessary.

* We will give then give you the opportunity to review your site and request any changes.

*Once your content is inserted into the new theme, you will be given a final chance to make any changes once you have looked over the site.

* Finally, your site will go live.

Look your best across all display platforms with a responsive website

By utilizing responsive web design, you can create one single website that will function properly across the board for all internet devices. From the desktop to a laptop, to a tablet, to a handheld smartphone, you’ll be able to access your information in the best possible light. If you want to have a user-friendly website, you need to focus on several things while putting it together. When you first get started, you should choose a layout and create designs that will set your website apart from plenty of others. It is important to make sure that people who visit your website can navigate through everything that you have posted without getting confused or frustrated because they cannot find something. If everything is organized, your visitors will appreciate it, and they will most likely continue to come to your site.

Make sure that topics are clearly labeled and break up your text into short paragraphs. Don’t overwhelm your visitors with text that is visually overwhelming. You have less than 10 seconds to grab your visitor’s attention. So be compelling, concise, and clear. Update your content on a regular basis. Nobody wants to read the same stuff over and over. Static or dead content won’t encourage visitors to return to your website. Speak directly to your visitors. The word “you” should be used as much as you possibly can. 

Keep in mind how much exposure your website will be getting

Make sure you double-check all of your figures and facts. You never know who might quote you in the future. You don’t want to remember for or associated with misspellings, incorrect punctuation, poor grammar or typos. Bad grammar and spelling mistakes are just as bad found on your website as in your company marketing materials. Usability tests have shown that having long link text does make it a lot easier for site visitors to get around a site. Search Engines also favor descriptive and long link texts. Backlinks are also very important to provide users with a good sense of direction so that they don’t feel lost. If necessary, use breadcrumbs and a sitemap. Different browsers frequently have their own rules when it comes to displaying content. You should, at the minimum, test your website using the most recent versions of Safari, Firefox and Internet Explorer. The screen resolution for computer monitors keeps increasing, so be sure that whatever looks good at that setting also works well with other devices and other resolutions.

Is your responsive website user-friendly?

A crucial, but the frequently overlooked, aspect of any successful website is how user-friendly it is. Your site needs to be easy to understand, navigate and read. Attractive design, good organization, and valuable content are the best ways to keep your visitors on your site. Make sure your website is well organized and simple. Pages should take less than 20 seconds to load via dial-up. If it takes longer than that, you will lose over half of your prospective visitors. Another very important aspect of usability is the site layout. A consistent layout should be used that repeats certain elements through the entire site. Your menu items should be placed on the top of the website, or on either side above the fold. You should have 10 or fewer menu items. Keep in mind, your visitors tend to be in a hurry. You don’t want them to have to hunt around for the information they are looking for.

Were you aware of the fact that mobile phones make up over 50% of website traffic?

Google changed its algorithm for SEO rankings in early 2016 so that now mobile-friendly websites are given higher ranks than desktop-only sites. Responsive sites are mobile-friendly sites. There are many ways for websites to interact and look good on the small screens of tablets and mobile phones. In the past, the only way to do this was to have a totally separate website – one that was for desktop computers and one that was for mobile. However, problems were created by having two websites whenever changes needed to be made, since they had to be made in two different places. Users were also frustrated when viewing a site from their mobile device since they were not able to do everything they wanted to on the website using the mobile version.

Using responsive design is a trend that is here to stay

It is a fluid way of laying your website elements out so that no matter how the screen is resized, it looks good without having to sacrifice important website functions. Content updates do not need to be done on multiple websites since there is only one website that is used for both desktop and mobile. We develop only responsive websites. They look great at all times on each screen size. It also helps to ensure that all the websites that we design age well over time.

Responsive Web Design Is More Demanding
Working with responsive website design demands more attention, as one has to be careful with the site’s organization and CSS, so as to make sure every function works as it should. Most website designers prefer working with specific layouts for various screen sizes, to designing one layout that will be compatible with all screen sizes. Although adaptive layout requires working with various platforms for flexibility, web designers consider it to be much easier to manage than responsive web design.

Adaptive Vs. Responsive Web Design

Adaptive Web Design Has A Limited Flexibility
Pages that have been designed with an adaptive design aren’t fully compatible with all screen sizes. With smart devices coming in various screen sizes, designing a web page that adapts to all these can be tough while using adaptive design. Nonetheless, Responsive Web Design guarantees 100% compatibility and flexibility on all screen sizes and resolutions. One doesn’t have to design multiple layouts to fit all these screen resolutions, as everything is bundled in one layout. One of the main benefits of using Responsive Design is that whatever screen size comes into the market will be supported. In addition to this, flexibility is amplified in Responsive UX. The same, can however not be said about Adaptive Design. Should screen manufacturers come up with new screen resolutions and size, Adaptive pages will have to be redesigned to accommodate the new dimensions.

Loading Speed


Responsive sites load a lot faster than Adaptive pages do. The reason why is that Responsive websites load the most appropriate and best fit possibility, which is almost what most search engines look for. Adaptive websites on the other hand take ages to load, as resources and extra layouts are too heavy. This however depends on the number of pages and content size on each web page. Nonetheless, if same sized pages are tested, a Responsive site loads three times faster than the Adaptive Site would.

Choosing Between Responsive And Adaptive Design
Without laying out the facts and differences, choosing between Adaptive and Responsive Web design would be intimidating. Considering the factors discussed above, Responsive Web Design takes it all as it facilitates faster loading time, is compatible with virtually every screen size, and usually worth the time. This however depends on the website you wish designed. Freshly designed websites can adopt Adaptive Design to save on resources.

If your target audience mainly used larger screens, then Adaptive design would be an excellent choice. If you depend on mobile customers, then Responsive Design is what you should go for. If you are targeting all customers and audiences in general, and see room for expansion in the future, Using Responsive Design would be a wise decision, as it would cover all that needs to be covered.

Make your site visible​

Naturally, you want visitors to enjoy the visual appearance of the responsive website and to keep coming back for more. Therefore, the website designer should also put in some SEO tools to make sure that visitors have an easier time getting to the website. If your website ranks high in the search engine results, you can be guaranteed more profits from converting visitors to long-term customers. When you have a purpose for each page, it is also known as a call to action. There is always a reason for every item that you post on your website, whether you are adding engaging posts to get people to subscribe to your newsletter, or if you are listing stunning photographs of your merchandise to make sales.

Make your website SEO optimized

Always rely on experience when choosing a responsive website design firm. Companies that have been operational for a few years have gone through all the website design disasters and successes. Therefore, they are more likely to come up with designs that meet your fancy. With experience also comes reputation in a specific community. A firm with a good reputation and a few years of experience should provide you with the best website design services.​

Use the latest technology

You should rely on a firm with many tech-savvy contractors to achieve your website design dreams. On the other hand, these contractors should also practice the highest level of professionalism. There are many websites that may have X-rated content. Therefore, the website design company should show professionalism and not judge or make fun of the type of content their client is dealing with. Cost-effective responsive website design can be very expensive. However, by taking your time in choosing the right firm, you should be able to find a firm that’s cheap and affordable. Always ask the firm to reveal the overall price for the services upfront, which will help you assess whether you can afford it or not. Finally, a responsive website design firm should have an exceptional customer care department that can handle any issues as they arise. With this information, you should be able to receive the best responsive website design services in your location.​

A responsive website can enhance your user experience​​

When designing a responsive website, you should ask yourself; what’s the first thing visitors will see when they visit your responsive website? Or what would you like to see when you visit a responsive website? Therefore, regardless of the purpose of your website, the visual experience should be appealing, inviting, and attractive. Therefore, when choosing a website designer, you should have this in mind. A responsive website adds clarity. If you’re running an informational responsive website, everything should be clearly stated. The messaging should be clear and concise. The visuals and the content should blend together perfectly to make the user experience amazing. The content should be clear and to the point. If you’re promoting a new product, avoid any ambiguous content that might turn visitors away.

A website should have a simple interface that makes it easier for visitors to navigate effortlessly. Potential customers should understand what your website is about immediately they get there. Therefore, during the website design process, make sure the responsive website designer achieves all these objectives effortlessly. Many websites have a responsive mobile platform that adapts to recent technological advances. Many users visit websites using their mobile devices. Therefore, the responsive website should support all mobile device visitors. Basically, this is the most important aspect of website design. When you have a purpose for each page, it is also known as a call to action. There is always a reason for every item that you post on your website, whether you are adding engaging posts to get people to subscribe to your newsletter, or if you are listing stunning photographs of your merchandise to make sales.​

Well-designed websites offer much more than just aesthetics. They attract visitors and help people understand the product, company, and branding through a variety of indicators, encompassing visuals, text, and interactions. That means every element of your site needs to work towards a defined goal. But how do you achieve that harmonious synthesis of elements? Through a holistic web design process that takes both form and function into account.

At the bottom of your responsive website, you should have a small section, known as a footer, which would include the name of your business and a copyright stamp. You can make your footer look decorative, or you can keep it simple. If you are not exactly sure how you want the layout to look for your responsive website, start brainstorming and drawing down your ideas on a sheet of paper so that you do not forget them. Once you compare your drawings, you can start building the layout from scratch. When people are on your responsive website, they should be able to easily read anything that you have written. If you use a font that is in an extremely light color, some people may struggle to read it. Not only is the color of the font important, so is the style and size. Do not choose a funky font style that makes letters look unusual because then some people may not understand what they are reading.

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7 Steps To A Successful Website

A good system produces consistent results!

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The first step is always about information gathering, identifying things like the website purpose goals and target audience.

A plan includes a definition of the site map, the structure, and technologies that were about to use to implement.

Not only do we focus on the visual style, but also on the usability of the user interface for the best possible user experience (UX/UI Design).

A very important part of the process is choosing the right text photos or videos, all optimized not only for your visitors, but also for search engines.

We create the website using the HyperText Markup Language and Cascading Style Sheets, with some help from databases and other technologies as well if needed (Elementor & WordPress).

We test for access to mobile devices, code, and scripts, compatibility with major browsers.

After we launch the site, our job, is definitely not done. We always monitor what’s happening, this enables us to fix any possible deficiencies… and if you want we can also manage the future maintenance and updates for you!

Website Optimization SEO

as you have just seen web design is a very complex process, but we believe this is how websites should be done and our customers agree and if you share our passion for high-quality websites let’s get in touch we’ll be happy to help you with what we do best

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website design FAQs

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The truth is that this question has no definite answer. A website design quote is based on the needs of a person’s project needs. It is important to note that every website has its own unique requirements and demands. As such, we develop and design custom websites to meet the demands of your business. For this reason, we will ask many questions to understand your needs and give you a quote based on that… listen to the audio for a more in-depth answer…

Typically, we charge one-third upfront, one third, once the website has been approved, and the final one third, once the site has been launched.

If you have specific tasks, we will suggest, an hourly rate, or a flat fee, depending on what is the best option.

We prefer to work on a maintenance program that will allow for, constant SEO monitoring, user experience improvements, and other optimization activities.

WE ACCEPT ALL MAJOR FORMS OF PAYMENT.

If there is a will, there is a way we can work together.Call us for a friendly, pressure-free conversation.

Can We Maintain Your Website For You?
Yes, we can! We do offer ongoing support to all of our clients. From ecological friendly web hosting to local marketing, website optimization, or search engine optimization, Orange Snowman can deliver measurable results!

Can we guarantee that your website will never be hacked? Can we guarantee that a third-party plugin will break your website? Can we guarantee that your website will be ranked number 1? Can we guarantee that your website will make you rich? The answer to these questions is NO.

We guarantee that we will deliver what we promised, if not you are entitled to your money back.

However, if something does not work, our clients have the obligation of reporting the deficiency. 

Orange Snowman has the right to be given a chance to fix something that has broken.

Does this see fair to you?

This is a very popular maxim, that happens to be, dead wrong! Often the client is too focused on his own agenda, and forgets that the real boss is, the customer! The one who pays both of our bills! It’s the job of Orange Snowman, to remind you of this, in a blunt, and caring tone!

Do We Only Create WordPress Websites?
YES!
This is because WordPress is a great content management system, which now powers more than 30% of the entire web.
This is indeed a huge market share. WordPress is not only easy to use, but flexible and powerful as well.
Orange Snowman is uniquely positioned, to provide you with all the technical support necessary to make your website a reality. We have even been invited to lecture at WordCamp Miami, as well as Indian river State College and Palm Beach Community College.

You are going to be happy you chose Orange Snowman to build your WordPress website!

No! We have worked with clients all over the world. We have even done a website for an Inca Tribe in Peru in the highlands of Peru!

YES, depending on your skill level and role. If you need specific training, we can provide you with that as well.

 

Most definitely! Having a mobile-friendly website is a wise move. As such, we work hard to ensure the website is attractive and well-designed for different portable devices.

In most cases, that will be your responsibility. Remember, you are the expert of your business, and it would be best for you to write the content. However, if you need the services of a copywriter team, we are happy to tell you that we have a team of professional copywriters who will write original content for you.

Website hosting is important. When it comes to website hosting, you will get what you pay for. We have a list of great hosting platforms that may be right for your business. Please go through our list.

Orange snowman can host, design and market your e-commerce or information websites. We provide custom solutions to your online needs. Having a great website is essential in today’s fast-paced digital world.

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